MONTREAL, July 29, 2025 - AIEQ-Coboom strategic partnership: boost your company's productivity, competitiveness and resilience

In a complex economic context, marked by structural challenges and geopolitical uncertainties, it is crucial for Quebec companies to consolidate their competitiveness, optimize their productivity and strengthen their resilience. AIEQ and Coboom have joined forces to offer a strategic solution, enabling SMEs and NPOs to navigate this environment with confidence.

An in-depth diagnosis for enhanced competitiveness

The initiative is based on an intelligent 360° analysis, a powerful tool for identifying levers for improving competitiveness. This precise diagnosis includes :

• Analysis of financial performance over the past three years.
• Productivity assessment and comparison with industry standards.
• Examination of business model and competitiveness criteria.
• Identifying risks along the entire value chain.
• Analysis of competitive forces and macroeconomic factors.
• Assessment of long-term risks and opportunities (to 2040).

This exhaustive analysis provides a clear picture of the company's position, revealing areas for improvement in competitiveness and productivity.

A targeted action plan for optimum resilience

The second phase consists of developing a targeted project plan, designed to strengthen the company's resilience in the face of economic disruption. This plan, tailored to the company's budget, aims to :

• Improve operational efficiency and management.
• Optimize sales and marketing strategies.
• Integrate appropriate technologies to boost productivity.
• Enhance the added value of products and services.
• Develop a culture of excellence and effective knowledge management.
• Improve processes and risk management.

Expert support for efficient implementation

The optional third phase offers customized support for project implementation. The Coboom team, in collaboration with AIEQ, contributes its expertise and network to ensure efficient implementation and minimize risks.

Solutions tailored to today's challenges

Faced with dwindling public subsidies, companies need to prioritize autonomous strategies to maintain their competitiveness and resilience. This partnership proposes a proactive approach to strengthening these essential pillars, enabling companies to overcome obstacles and position themselves advantageously.

A partnership for long-term success

By partnering with AIEQ and Coboom, companies benefit from tailor-made support, concrete solutions and a solid network to consolidate their competitiveness, productivity and resilience in a constantly changing economic environment.

Take action! Don't let socio-economic challenges compromise your company's future. Join the AIEQ-Coboom initiative today and empower your business to become more productive, competitive and resilient. To be part of the project, contact AIEQ today or visit the dedicated page on their website.

FAQ

What is the total cost of this partnership, and what is the typical or expected return on investment (ROI)? As part of the partnership, phases 1 and 2 are offered at a reduced cost. For personalized support (phase 3), the cost varies according to the size and complexity of your business. However, our aim is to generate a return on investment (ROI) of at least 3:1 over 12 months, thanks to the productivity gains, improved competitiveness and enhanced resilience this partnership will bring you.

What are the specific eligibility criteria for this AIEQ-Coboom partnership? This partnership is open to SMEs and NPOs, whether or not they are members of AIEQ, regardless of their sales figures. The aim is to help companies improve their productivity, competitiveness and resilience in the face of today's economic challenges.

How is the 360° analysis different from any audits or analyses my company may already have carried out? What is the specific added value of the combined expertise of AIEQ and Coboom in this diagnostic? Our 360° analysis is a systemic approach that combines in-depth analysis of your financial data, productivity, business model, value chain, competitive environment and long-term risks/opportunities over a 2040 horizon. The added value lies in AIEQ's expertise, combined with Coboom's strategic and prospective analysis methodology and tools, offering a unique perspective and concrete recommendations tailored to your reality.

How long does each phase of the process (diagnosis, action plan, coaching) typically take, and what level of involvement is required from my team? Phase 1, which lasts 2 to 4 weeks, includes completion of the diagnostic tool (requiring three hours of your team's time), in-depth analysis of the data collected and presentation of a detailed report. The development of the action plan then takes around 1-2 weeks, with close collaboration to define priorities. The duration of the support phase, which is optional, will depend on the specific projects selected in the action plan and will be defined jointly. We take care to minimize the impact on your day-to-day operations, while ensuring effective involvement of your key teams.

What kind of concrete results can I expect from the action plan and coaching (if I choose this option)? You can expect concrete results such as: a better understanding of your competitive levers, operational efficiencies, optimized sales and marketing strategies, the integration of adapted technologies, an increase in the added value of your products/services, a reinforced culture of excellence, better risk management and, finally, a significant improvement in your productivity and resilience. Success stories include companies that have reduced operating costs, increased market share or improved profitability thanks to targeted strategies resulting from this type of support.